experiment

A masters’ guide on how to design a terrible website

I know what you are thinking – it must be easy, there are plenty of people doing it every day. Some of us are born with this skill, while others develop it over time. For the second ones, there is a secret technique hidden from the mass society.

Read more

Website menu design mistakes (and how to avoid them)

You have successfully lead a customer to your website, you even managed to catch his attention. The next thing to do is to properly handle the experience he will have while browsing your site and make sure to move him towards the end of your sales funnel. Navigation, or how people often call it ‘site menu’ is a huge part of it. Good navigation design ensures that people discover right information in the right order fast and easy.

Read more

What is A/B testing and how it works?

So what exactly A/B term is? A buzz word or secret weapon of successful marketers? And most important if it’s so powerful why it doesn’t get the same amount of attention and interest as SEO or e-mail marketing topics?

Read more
GDPR is going into effect on May 25, 2018. Learn more in our new GDPR section. You can also view changes to our Privacy Policy.
We use cookies to provide a personalised experience for our users.